Are You Writing Articles for Syndication? And Are You Doing it Right … or All Wrong?
Friday, February 29th, 2008Lots of folks have caught on to the notion of syndicating articles,
in order to get one-way links to their web sites.
And, also, to be seen as an expert in their respective field is
another very valid reason to go to all the trouble of writing
articles.
I’d like to offer a few tips on writing articles for syndication
for the purposes we just mentioned … to get one-way links to our
site and to be seen as an authority in a particular field.
14 TIPS to Effective Article Syndication …
1. Always post your article on your site first. (Under your
articles section or on your blog).
2. Then, wait a week AFTER you’ve posted it on your site,
before syndicating it to other sites.
3. The reason for #2 is that you want the search engine
spiders to index your site and give YOU credit for the
original content.
4. When you syndicate (put articles out there for others to
use), there are a staggering number of places to do this.
Choose wisely.
5. Submityourarticle.com is one place I’ve found, where you
can write up several versions of your article, so it isn’t
considered duplicate content.
6. In your article on your site (or blog), use links to
different pages on your site. Do the same thing in the
articles you release for syndication.
7. Use anchor text for the links, going to different pages
on your site.
8. Also, use a keyword or keyword phrase as the anchor text
for the links, going to different pages on your site.
9. Never, never ONLY use links to your homepage. The search
engines don’t like that.
10. Relevance: Google only respects relevant content. So, make sure the links take the reader to ‘relevant content.’ In other words, if your subject is about dog breeds, make sure your links go to a page on your site that talks about dog breeds.
11. Do NOT post the same article on your site and on your blog also.
Not good.
12. Keyword weight – Only use 1 or 2 keywords per article.
(3 – 4% keyword density)
13. Some article submission places may not allow you to use
links to your site in the body of your article. In this case, you’ll
be relegated to use your URL in the resource box at the bottom.
14. Never syndicate (give your content away), unless you at
least get a resource box at the bottom, with your bio and link to your URL.
That’s enuf for now. So, may I wish you happy writing!
And, if you don’t know how to write or don’t have time … just hire a kickass copywriter to write articles for you.
You’ll be glad you took the time to get it done right!
