2 Responses to "A Copywriting Perspective: If it Don’t Bring in the Bucks, Don’t Do It!"

1. Roxanne Allaire

   May 14, 2008
   

   Carolyn-

   I absolutely appreciate your no-nonsense advice on Marketing. It has inspired me to rewrite the copy on my own web site. I knew there was something wrong with it!

   I’ve always asked myself similar questions when I’m reading someone else’s advertisement or content; such as, how much does this cost? Its traditionally been perceived as taboo to post fees for big-ticket sales; however, there isn’t a soul alive who doesn’t want to know what it will cost them. Especially if you’ve done a thorough job with WIIFM!

   Thank you for the tips…

   Roxanne
2. admin

   May 18, 2008
   

   Hello Roxanne,

   Thanks so much for your post!

   My thoughts were more for marketing, rather than
   a web site … but if it helps you with your site, I’m
   very happy.

   I’ll check out your site to see what all you do.

   Thanks, again.

   Carolyn