A Copywriter’s Thought: Aren’t All Successful People Service Providers?

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Here’s another motivational message from the Daily Guru, which
I think is applicable to our business, as well as personal lives …

LEADERSHIP IS ACTION NOT POSITION
 
All successful people became successful because they gave
some talent or ability in the service of others.

You can contribute in some way to others, no matter how small
your talent.

You too, can become successful.

No one achieves success, without being of service.

Successful people don’t use others.  Other people use the
uccessful — for above all, success is of service.

Everyone has to be someone to someone to be anyone.

Service is the essence of success.

END

In my own life, I can honestly say that I’m happiest when I’m
giving to others in some way.

Living a life of service is a mindset I feel. I don’t think I
have to constantly give all my money away to the poor, in order
to be of service …

But I do have to come from a place of giving, instead of taking –
in order to fully grok the spirit of service.

If I come from a place of fullness or abundance, then I have much
to give.  It’s giving out of an overflow. 

Conversely, if I come from a place of scarcity, then I create lack
and, therefore, have nothing to give or share.

Service in Business …
According to the quote above, “… no one achieves success, without being of service” …

I’m sure we could all point to people we’ve known, who seem to enjoy tremendous success, without giving back.

Maybe they’re actually selfish and hoarding?  But, for now, I’d like to focus on the brand of success I think the quote for today refers to.

We’re all consumers, and we all sell something to consumers, if we’re in business, right?

I think it’s pretty easy to figure out how we like to be treated, when we are buying something, don’t you? 

So, let’s just treat our customers the way we would like to be treated.  Simple, yes?  (The Golden Rule, actually.)

I Will Treat My Customers The Way I Want to be Treated:
1. Tell the truth
2. Speak kindly
3. Provide a genuinely good product or service
4. Offer a guarantee or refund policy
5. Always take care of their questions/problems
6. Rewards/special offers for repeat business

In all our marketing, whether email campaigns, SEO web copy, sales letters, landing pages, direct response snail mail, articles or press releases …

Let’s all commit to great service!

I think it’s rewarding, both financially and emotionally.

Be sure to choose a talented copywriter to effectively communicate to your valued customers and prospects.

http://www.kickasscopywriter.com