Is Google Morphing Into an Ad Agency?
There’s a whole lot of noise out there about Google’s deeper involvement in the ad biz. Have you heard it? It’s untrue, of course, according to a Google spokesperson, who said, “…We are not in any way setting up our own agency …” Well, who knows, but the stir seems to come from the hiring-away [...]
Continue Reading →The Marketing ‘Kiss of Death’
What do you think the marketing ‘kiss of death’ is? You may think it’s not having the budget to do what you know you need to. Or, you may think it’s not being the #1 producer or the best manufacturer or having the sexiest product or a large enough list? Whatever you think it is [...]
Continue Reading →